Other Case StudiesOther case
Here we introduce an area-marketing case study as another example of our work.
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Case Study: Area-Marketing Support for Opening a New Dental Clinic
Step 1
• Consultation
We ask about the approximate planned location, facility size, customer-acquisition goals, and other requirements.
Step 2
• After confirming the details with the client, we begin the survey.
• The report is prepared as a PowerPoint presentation. Other formats can be discussed.
• In this example, the client planned to open a 50-tsubo clinic in City A, so the following research was conducted.
1. Demographic survey within City A: to estimate the potential customer population (area marketing)
2. Survey of households by age and income bracket: to estimate the potential customer population (area marketing)
3. Interviews about the planned location: to investigate local reputation or potentially negative perceptions of the location, such as historical land use
4. Competitor research: survey of nearby clinics (area marketing)
Step 3
• Time and foot-traffic measurement
Based on the findings organized in Step 2, we conduct an on-site simulation. At the planned clinic location, we measure pedestrian traffic and related indicators.
Step 4
• Finalization
We check for typographical errors and omissions and review the logical consistency of the content. The final deliverable is submitted as a PowerPoint presentation.
This is the general workflow we use. The required level of detail and other specifications are confirmed before production begins. When questionnaire surveys, field surveys, or tabulation work are included, materials such as questionnaire forms are also attached.
For Reference
Production fee for this case: ¥178,000
→ Area-marketing research
→ On-site survey (2 days)
Standard delivery: 7–10 days
Expedited delivery: within 3 days
* Survey content and other details can be customized.
Contact Us
Over 30,000 consultations / Over 19,000 completed engagements. To date, we have supported consultations and requests involving analysis outsourcing, statistical processing, questionnaire surveys, marketing support, and more. Our experienced consultants carefully listen to your needs so that we can provide the right support. We offer prompt and accurate work at reasonable, accessible rates and are committed to delivering dependable results. Stat Agent team members across Japan will take responsibility for supporting you.
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